Is your senior living content working as hard as you are? It’s no secret that most providers are struggling with lower occupancy and shorter lengths of stay since the COVID-19 pandemic began. And recent news headlines continue to make it tough for families to feel confident about our industry. Marketing budgets are tight as a […]
The Senior Living “About Us” Pages
Are you using the early days of the new year to spiff up your website? One suggestion we have is to take a peek at your senior living community’s About Us page. You don’t have one? Yikes. That’s a problem. As is having one that just doesn’t share anything meaningful. Along with your Home page […]
Holiday Content for Senior Care Providers
As we head into the festive season, one thing senior care providers can almost always count on is a spike in online traffic. Do you have holiday content that engages those families? Adult children who are seeing an aging parent in person for the first time in a while might be caught off guard by […]
Conducting an Audit of Your Senior Care Site
We’ve had a few emails lately from people wondering how to go about conducting an audit of their website. While one of the services SCCS offers is a content audit for senior care related websites, we don’t offer SEO audits. And that’s what most of our recent emails are really interested in. So, when we […]
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